Hear Leighton describe how games are shaping the future of work in this talk at the Conference Board’s 2011 Employee Health Care Conference. This is also a chance to hear our thinking about using game ideas to drive employee engagement for managing their own health. The talk draws on experience dating back to a successful computer game Leighton published in 1984, as well as current work with the Robert Wood Johnson Foundation’s Health Games Research project.
The authors
- Byron is the Paul C. Edwards Professor in the Department of Communication at Stanford University, and Co-Founder and Faculty Co-Director of the H-STAR Institute and Media X.
- J. Leighton Read, M.D., is a General Partner in four Alloy Ventures funds from 2001-2007 and a successful entrepreneur and CEO.
Total Engagement
A book on using games and virtual worlds to change the way that people work and businesses compete.
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