Occasionally we’ll tweet excerpts from our book, Total Engagement, and then give more context here on our blog:
Twitter Tidbit #9:
The future of work is about engaging workers more than commanding them. Pg 6
Tweet in Context:
Two trends—one concerning the future of work and one concerning the current state of digital play—are converging to make game technology a valuable business platform and an inevitable presence in the future of work. Regardless of whether we are on the way into or out of an economic downturn, the future of work is about engaging workers more than commanding them. This is certainly true in tough economic times, when innovation and collaboration are jeopardized by employees who are fearful or disappointed. People want to be engaged in work with a purpose, and they want insight into how their work is linked to larger organizational and societal goals. They want to know where they fit in. Competing in an upturn also demands a highly engaged workforce.
The full first chapter can be found here.
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